Client Intelligence
Client Health
Active memberships, churn trends & LTV segments· using demo data· refreshed 5:20:41 AM
Total Active Clients
312
Membership-tagged contacts
New This Month
+28
Joined this calendar month
Churned This Month
14
Lost in current period
Churn Rate
4.5%
% churned vs active base
Avg Client LTV
$987
From custom LTV field
Churn Rate Trend
Last 6 months — % of active base
LTV Segments
Client distribution by lifetime value
At-Risk Clients(8 clients)
Flagged by LTV & payment activity — prioritize outreach
3 high-risk
| Client Name | Months Active | LTV | Last Payment | Risk Score |
|---|---|---|---|---|
TW Tiffany Williams | 3 mo | $449 | 2025-01-15 | High Risk |
LD Latoya Davis | 2 mo | $249 | 2024-12-20 | High Risk |
JW James Wilson | 5 mo | $849 | 2025-02-05 | Medium Risk |
SW Shaniqua White | 4 mo | $649 | 2025-01-28 | Medium Risk |
MJ Monique Jackson | 2 mo | $199 | 2024-12-15 | High Risk |
MJ Marcus Johnson | 8 mo | $1,849 | 2025-02-10 | Low Risk |
DB Derrick Brown | 12 mo | $2,649 | 2025-02-25 | Low Risk |
KT Keisha Thomas | 7 mo | $1,249 | 2025-02-18 | Low Risk |